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    Royal Enfield rides into Philippines

    Friday, February 3, 2012



    Royal Enfield, the Chennai-based motorcycle manufacturer from Eicher group is one an old world motorcycle maker which has a cult following among the motorcycle enthusiasts. The brand which separates itself from other motorcycle brands is now moving into next phase of growth with its launch in Philippines.

    In the Philippines, Royal Enfield made its rousing debut recently at the Roadhouse Manila Bay, and showcased four 500cc touring two-wheelers (all with electronic fuel injection or EFI, a toolbox on the right flank and gas-filled shock absorbers) that evoke the Redditch forebears’ spirit. The first of the four is known as the Classic 500, and is the most coveted of the line. With an MSRP of P333,000, the Classic 500 comes in three colors (red, black and blue) along with the unique “Bullet Thump” exhaust note when you twist the throttle full bore (due to a four-stroke, twin spark combustion setup), riding position that’s not hard on the shoulders on long trips (due to the handlebars’ positioning), and panels that are painted by hand. The result is a look that seems like the paint job was half done, but double-digit coats of paint are actually applied for the Classic 500’s distinct sheen. 

    The distinct paint job also applies to the P341,000 Classic Battle Green Bullet line, which hearkens back to the marque’s military roots. The battle green and desert storm colors are a contrast to the buffed drivetrain components, front fork, exhaust and rear suspension. The four-stroke pushrod single-cylinder motor may not be as strong as the Classic 500’s, but nevertheless holds its own when it comes to standstill acceleration and highway lane transition.  

    The P349,000 Classic Chrome is similar to the Classic 500, but with most of its body parts (including the side mirror housings, extended fenders and fuel tank) drenched in chrome. A kick starter adds to the retro look of the bike, and arguably the only modern part of the drivetrain (besides the EFI) is an engine design that incorporates both the external clutch and gearbox. 

    The P405,000 Bullet Electra Deluxe can be described as “handcrafted to perfection,” as most of its components—including aluminum castings, side panels and the chrome gas tank—are polished, painted or lined by hand. This Bullet retains the long seat of its 1950s precursor, and the seating configuration and a subframe highlight ride comfort during long hours of travel. 

    via : businessmirror. com.ph

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